Use UTM Parameters to Improve Your Marketing
One of the wonders of modern marketing is the ability to measure the performance of your marketing campaigns across all the channels that you use. This allows you…
Moderno StrategiesDon't Just Do Stuff
Moderno StrategiesOne of the wonders of modern marketing is the ability to measure the performance of your marketing campaigns across all the channels that you use. This allows you…
One of the wonders of modern marketing is the ability to measure the performance of your marketing campaigns across all the channels that you use. This allows you…
I recently read survey results that only 1 in 4 marketers can prove their impact on their company’s bottom line. I found it alarming, but after reflecting on…
Although the myth of the left and right sides of the brain controlling logical and creative thinking has seemingly been debunked, the concept still serves as a useful…
I know the navigator on an ocean racing yacht that races from Victoria, British Columbia to Maui, Hawaii every few years. The navigator’s job is to obtain data and…