Only 1 in 4 Marketers Can Prove Business Impact
I recently read survey results that only 1 in 4 marketers can prove their impact on their company’s bottom line. I found it alarming, but after reflecting on it, my
I recently read survey results that only 1 in 4 marketers can prove their impact on their company’s bottom line. I found it alarming, but after reflecting on it, my
Yesterday morning a client asked for some advice about telling customer stories in her company’s new blog. Her plan was to write about how specific customers were benefitting her company’s services.