Invest in Marketing Programs, Not Campaigns
Is your marketing an investment or an expense? Marketing Campaigns vs Marketing Programs A marketing campaign is a defined series of activities used to market a product or service during
Is your marketing an investment or an expense? Marketing Campaigns vs Marketing Programs A marketing campaign is a defined series of activities used to market a product or service during
ilChimp launched a beta postcard direct mail service. I know MailChimp has been talking about marketing automation capabilities for several years now, and I wanted to see if their Postcards beta feature set allowed integrating direct mail postcards into a drip marketing program.
Will MailChimp Direct Mail Postcards Improve Your Marketing? Read More »
Don’t Just Do Stuff! The marketing landscape is confusing. Today there are over 7,000 marketing technology tools to choose from, up from just 150 tools in 2011. Visit chiefmartec.com to learn more.
Define Your Awareness to Revenue Demand Generation Process Read More »
It can be a challenge to build virtual project teams using freelancers. Be sure you have the skills needed for your project using The Skills Worksheet to get the right